Type of Facebook Content for posting
Social Media has become an advanced way of marketing. And who don’t know about the Facebook. With over 2.23 billion monthly active users as per statista, the exposure a business can get through Facebook posting is huge. Options like Brand page, community, group is adding more too, it’s different ways of promotions. But few common mistakes which businesses are doing with their Facebook content for posting are solely promoting their services and product via their pages. Being a Digital Marketing firm we understand the importance of promotion on social platform regarding the products. But it’s also logical that if someone has liked your page then it’s because of the product or the service you are delivering. So don’t you think you should be delivering more than that through your pages, to engage your customers and visitors more rather than just giving details of your product? The type of Facebook Content for posting which will add more to your Page quality.
Here we are listing some other sort of content which you can use to engage more visitors to your page and communities.
Exclusive Content
Those limited time offers are more desirable than any other offers. So, shouldn’t you be posting them on the Facebook pages to gain more attraction toward your brand? Limited offers, coupons, Codes, special offers, all are enticing and appeals not only the one liked your page but also to those who want more from your brand. In our suggestion, it’s important for brands to involve themselves more not only with regular viewers but to everyone.
Content which connect
Not every time product details or service details are required to be posted. Sometimes it’s good to include behind-the-scenes content also. Like what are your team working up to. Give your fans those content which shows how the company looks from inside. For example post some group photos of your employee, some celebration pics like a Birthday party, success party, etc. Not only they will engage the fans but likely it will make them comrade with the brand rather than just a product. The more they get to know about your brand the better response you are going to receive.
Shareable Content
Some of the best ways to keep your Facebook page lively is to share content which are making headlines. They need not be of your own brand. But content such as memes, videos, a blog post which you like, find interesting or funny has better chances that your Page fans are also going to love. If your fans like what you are posting then there is a high chance of your post getting shared which is the best sign. So in our opinion, sometime shareable content not only keeps your page bouncy but also helps to extend brand’s reach.
Customer Created Content
People love to engage themselves on Facebook not only by reading but through posting. Photos to opinions, people love posting things on Facebook timeline. When people find their content on some business page then that is going to make their day. So, sharing those content which is actually shared by your fans can also generate brand awareness. Ask people to share photos or video of themselves using your product. How they find the products are? What are their views regarding your Brand? But better watch out for those content before posting it on your Facebook Business Page. Make sure to monitor the result closely.
In this volatile market, it is not only important to keep yourself up to the mark but also to come up with better ways for your business which can make it stand apart from others. For such similar information and tips, follow us on Facebook and Twitter. Hope the details have made you realize the nature and importance of different type of Facebook content needed during posting.
